Facts 'N Figures Services

Market Research Services

Whether you need to strengthen your business or consumer relationships, enhance your product or services, or identify a clear marketing strategy, Facts ‘n Figures will provide quality services and pertinent data to help you make insightful, strategic decisions.

  • Research Design & Development
  • Analysis & Reporting
  • Ethnic/Race Research
  • Data Collection (Quantitative & Qualitative)

Helping Brands Navigate Change

With deep roots in research, we believe the most innovative business solutions are inspried by the stories of your customers. We bring those stories to the forefront to help create authentic marketing campaigns.

  • Consulting
  • Tabulation & Validation Services
  • Language Moderation & Recruitment

Business Dynamics

Even the strongest companies face rapidly changing business dynamics – including shifts in customer preferences, new competitors, and evolving purchase and distribution channels. We excel at turning these challenges into opportunities.

  • Regression/Key Driver Analysis
  • MaxDiff Tradeoff Analysis
  • Conjoint Analysis & Choice Modeling
  • Latent Class Modeling
  • Correspondence Analysis/Perceptual Mapping
  • TURF Analysis
  • Clustering & Segmentation Analysis
  • Multidimensional Scaling
  • Factor Analysis
  • Discriminant Analysis
  • CHAID/CRT

UNDERSTANDING CHANGE

Qualitative Research

You can’t teach curiosity, intuition, or empathy – but you certainly can’t be a qualitative researcher without them. We’re lucky to have a qualitative team with an abundance of the traits that facilitate an intuitive understanding of human behavior.

Quantatative Research

We’re convinced that data doesn’t have to be dry and dull. It can animate and excite, sending brands in new, inspirational directions grounded in core truths about your customers. We focus on presentations that work for your end clients – busy individuals who need to quickly execute data-based decisions.

Tactical Problem Solving

Your customers don’t make decisions in a vacuum. There is competition between the products and services they use across need states, traditional category and even industry lines. Our goal is to understand the landscape of customer decision making to gauge where you fit, where you’re missing the mark, and how you can better serve them.

Latin Facts Research

Latin Facts Research can help you extend your reach with superior recruiting and implementation of your research design in niche markets.

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